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Marketing

Your website can be a powerhouse of lead generating

Did you know that your online marketing has a headquarters? It is your website because that is the go-to place these days when anyone is searching for a business. Websites have replaced the yellow page ads, so let it work for you! Surveys have found that up to 80% of all consumers say that they

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Marketing

TikTok: Keeping It Local For Small Businesses

For Small Local Businesses, TikTok has become a new way to market a brand and pull in more customers. Today, TikTok is a critical component when setting up a new marketing strategy. WHY USE TikTok? For any small business that can appeal to a wide range of age groups, utilizing TikTok has proven to be

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Marketing

Marketing Strategy – Cutting Through the Noise

Cutting Through the Noise Digital marketing is fundamental to business success in engagement marketing.  Knowing who, what and when your customers are searching is vital to understanding their buying behavior. How does a small business cut through the noise and start successfully engaging their customers? Below are some steps to take to create marketing success.

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Marketing

Augmentative and Virtual Realities: Ways a Small Business Can Be Creative

What is Augmented Reality and Virtual Reality, and even more important, what is the difference between them? Virtual Reality is entirely immersive where the user wears a headset and enters a “world” where virtual objects will surround them on a screen. The user sees new information but isn’t fully engaged in an alternate reality. For

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NFT
Marketing

5 Ways Your Small Business Can Benefit from the NFT Windfall

When you think you’re ‘in the know’ of all current abbreviations, jargon, and memes, along comes something new, like Bitcoin, Crypto, and NFT. And it isn’t just something you hear around the water cooler at work, either. Professional athletes, actors, actresses, and recording stars promote non-fungible tokens or NFTs. So, we’ve heard about Bitcoin and

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Google Maps
Marketing

How to Get Your Local Business Listed in Google’s 3-Pack

This article will cover the following topics: The Google 3-Pack: What Is That?    How can you get locally ranked on Google?  How to get your web presence ranked for the Google 3-Pack The Google 3-Pack: What Is That?   The top three local SERP results are the Google 3-Pack method. This references the user’s

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Marketing

5 Marketing Tips for Your Business

Business marketing trends seem to be constantly changing. It can be hard to keep up with “right” or “better.” Here are 5 marketing tips that are as true today as they were 10 minutes ago, 10 days ago, and will still be true 10 years from now: 1. Expect getting customer data to be hard

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Facebook Messenger
Marketing

For Small Business – Facebook Messenger Ads Are Remarkable

When we think about online advertising, Facebook may be considered the granddaddy. In 2021, there were 2.5 billion users every month. Getting a solid ROI from that advertising isn’t easy as a small business owner. With those numbers, how do you play the game and win against millions of other business advertisers? Talk about three’s

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Instagram Could Be Making Big Changes in 2022
Social Media

Instagram Could Be Making Big Changes in 2022

Instagram is known for changing its app, and 2022 will not be different! There are already 3 huge interface changes that Instagram is testing out on specific profiles that, if implemented, can change the way businesses can use the platform. Firstly, Instagram is rolling out a test for ‘profile status.’ This enables users to set

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